Industry Perspectives: How to Achieve Economic Sustainability in the New Media and Entertainment Ecosystem?

Screening Room Awareness Audiovisual Mídia e Entretenimento Futuro Sustentabilidade Empreendedorismo e Liderança Negócios Consumo Criatividade

As well as having a profound economic impact, the audiovisual industry is also a vector of innovation that feeds and influences our worldview, values and beliefs. However, given the profound transformations the sector has undergone in recent years, it is necessary to change mentality, readjust expectations, review assumptions and business models in order to boost growth. How have companies in the sector structured themselves and innovated to remain sustainable? How can we grow in a scenario of risk aversion, global recession, the attention economy and an abundance of content? Is there a new business model? How can these experiences help us build a solid and mature industry for the long term? What are the prospects for the future of the industry in Brazil and on the global stage?

Speakers

Dani Tolomei | Moderadora

TAV - Transformação Audiovisual

Dani has worked on feature films in NYC, was a partner in a production company and manager at Globo, leading a team of over 500 people. With a degree in Media Production from Marymount, a specialization in production from NYU and a MBA in Business Management, Dani has always looked for non-obvious paths for audiovisual projects. Looking at innovation, she specialized in DT, Lean and Agile. In 2020, with Leo Edde, launched Transformação Audiovisual and translated Lean management philosophy, agile and DT into "creativeness", creating the Agile Audiovisual method. With mentorships, courses and workshops for Sebrae, Rio2C, MaxMinas and IAG PUC-Rio, it has trained +200 av professionals throughout Brazil.

Marco Anton | Palestrante

Boipeba Filmes

MARCO ANTON, an economist with a master's degree in Business Management, brings his expertise in business structuring and planning to Boipeba Filmes. Boipeba Filmes, founded by filmmaker and producer Carlos Saldanha, aims to be a prominent player in both the Brazilian and international markets, specializing in the development and production of series, films, and animation projects. Anton served as Executive Producer for "Before I Forget" (2018) and Co-Producer for "All the Love Songs" (2018). He was also Executive Producer for Netflix's "Invisible City" (2021) and its 2023 season. Recently, he served as Executive Producer for "How to Be a Carioca" on Star Plus.

M.M. Izidoro | Palestrante

M.M. is an eclectic creative, he was considered one of the 20 most creative people in the world by AdWeek magazine. He created the mental health platform #EuEstou in partnership with Meta Brasil, the basketball podcast BIG SHOT POD, and many others for HBO, Globoplay, RedBull, and 99. He is the director and screenwriter of the project #AmarEloPrisma with Emicida, the Casa Floresta podcast for the Socio-Environmental Institute, the films "Amaré" and "O Diabo Mora Aqui", the official audiobooks of the Harry Potter Saga in Portuguese, was also a columnist for ECOA, the UOL social good platform, and created and directed the indigenous science fiction audio drama "Eles Estão Aqui" for Globo.

Juliana Funaro | Palestrante

Barry Company

Partner and CEO of Barry Company, ahead of numerous feature projects and TV series for streaming. She's been a part of the entertainment business for 26 years. For the past 19 years, she has dedicated her career exclusively to the film and TV industry. Juliana has worked with the main players in the market, and is also responsible for the production of independent films.