Join this exclusive conversation about Casimiro's journey: from streaming in his room to broadcasting major sporting events. How did CazéTV, a partnership between the streamer and LiveMode, manage to combine the biggest sports competitions in the world with a team of influencers to form an unprecedented option for the Brazilian consumer and the media market? What is it like to broadcast tournaments such as the World Cups, the Olympics, the Pan, the European Cup and the Club World Cups for free? Fernanda Gentil will lead a chat about the impact on Casimiro's personal life, the communicator's perspective on this transformative experience and the differences in the channel's unique language style. How do Casimiro and CazéTV use different formats (sports broadcasts, reactions, creation of their own content and more) to connect with all audiences? Casimiro and Fernanda will also talk about the next steps for CazéTV's transmissions.

Speakers

Casimiro | Palestrante

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Fernanda Gentil | Entrevistadora

Fernanda Gentil is a journalist and TV Host. Having worked as a press officer and producer, she started her career in television in 2006 at "Esporte Interativo", moving to Band TV after that. She joined Sportv, from Globo Group in 2009. In the sports field, in the span of 10 years, she covered 3 World Cups and 2 Olympics. In 2019, she shifted from sports to entertainment not only in TV, but in her career; besides hosting 03 new shows, she went on a tour across Brazil with her monologue "Sem Cerimônia" and made her debut in Cinema with the movie "Ela Disse, Ele Disse". In 2023, she announced her latest news:She is creating a channel on the only plataform she hasn't been yet: Youtube!

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