Connected Experiences: Tv and its Constant Reinvention

New Frontier Inteligência Artificial Futuro Tendências Tecnologia Consumo Comportamento

A dynamic and focused discussion on the future of media, integrating perspectives from three industry leaders: Claro, Max and Amazon (Alexa). In this panel, we'll explore how the convergence of traditional media, customization through data and virtual assistants are shaping the user experience and redefining content consumption.

Speakers

Monica Pimentel | Palestrante

Monica Pimentel is a seasoned executive in the media and entertainment industry, boasting extensive experience in Broadcast, Pay TV, and Streaming. Currently holding the position of Vice President of Content at Warner Bros Discovery, she oversees the content strategy for the group's extensive portfolio of channels, including TNT, Warner, Discovery Channel, Discovery Home and Health, Space, TNT Novelas, TNT Series, among others. Monica also plays a crucial role in shaping the local content strategy for Max, the Warner Bros Discovery streaming service.

Laura Ancona | Palestrante

Head of Content for Alexa, the voice assistant from Amazon. Journalist, has worked for 20 years in traditional media outlets like Globo, Abril and iG. Previous to Alexa, was editor-in-chief for Marie Claire. Mother of three.

Fernando Magalhães | Palestrante