Fernanda Orcioli
Founder, Felisa Beauty
06/06/2024
Awareness
Arts&Crafts
Fernanda Orcioli, Founder and CEO of FELISA Beauty, holds a degree in Business (Puc-Rio), with a postgraduate degree (FGV) and an MBA (IESE). After nearly 20 years building and consolidating global luxury brands, with stints in Paris and Barcelona, where she worked on the development of a French brand, Fernanda decided to leave her position as a senior executive in a multinational corporation to launch her own brand. Drawing on her experience in the international market and combining insights from the luxury market, she launched FELISA in March 2023 and has since been bringing a new vision to the Brazilian perfumery market with a high-end brand made with natural ingredients, vegan, and cruelty-free.
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