Fernanda Bas

Music Label Partnership, Meta

04/06/2024

04/06/2024 04/06/2024

Música Música

Summit Meta Loves Music Summit Meta Loves Music

Music lover here! I'm a marketing professional with 12 years of experience developing communication strategies and campaigns in the music industry. At Meta, I lead the relationship with the music industry in Brazil and help labels and artists develop strategies for Meta's family of apps, including Facebook, Instagram, WhatsApp, Messenger, and Oculus. Since my first experience with music in 2011, I've closely followed the digital transformation in the industry and how it has affected consumption and marketing strategies. Additionally, I'm engaged in promoting diversity, equity, and inclusion in the corporate and music business.