Bianca Dramali
Researcher and Consumer Insights
04/06/2024
Audiovisual
Summit COB Sports Innovation 2
Linkedin Top Voice. PhD and Master in Social Communication with an emphasis on Consumer Studies (PUC-Rio); MBA in ADM and Information Systems (UFF); CX Management (ESPM); Graduated in Advertising (UFF). Extensive experience in the marketing and communications market, having worked as Planner and Manager at Grupo FCB de Comunicação, Editora Campus Elsevier and Grupo Globo. Consultant on research projects, consumer insights, marketing and communication planning, branding, CRM and loyalty programs, EX, CX, Service Excellence and Organizational Culture. Teaching experience in undergraduate, postgraduate, extension courses and in-company courses at ESPM and other institutions.
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