CONFERENCE

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06-06-2024

17:00 - 18:00

Future Trends, with WGSN

House of Brands Inteligência Artificial Tendências Comportamento

Rafael de Araujo, Head of Consulting at WGSN Latin America, presents insights from the exclusive research on Generation Alpha, AI First, and demonstrates how those born into the world of artificial intelligence are living.

Speakers

Foto do palestrante Rafael Araujo

Rafael de Araujo | Palestrante

Professional with over 13 years' experience of developing strategies for global and local brands across a range of sectors. Believes that understanding the socio-cultural context and human behaviour is central to building brands with long-term relevance. Currently leads the strategic consulting team for Latin America on projects ranging from research and facilitation to branding and trends.

Foto do palestrante Pacete .

Pacete | Moderador

Pacete is a journalist, LinkedIn Top Voices, editor of Forbes Tech and Forbes MKT, and a curator of marketing, technology, and innovation at Rio2C. He is also a member of the Marketing Hall of Fame, was a finalist for the Comunique-se Award, and was elected the Most Admired Tech Journalist in Brazil. In addition to being a TEDXSpeaker, he is also a speaker and event mediator, covering topics such as Innovation, Technology, Games, Marketing, Business, and Trends. He has spoken at international events such as WebSummit, SXSW, and Collision, and has also covered festivals such as SXSW annually, among many others.

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