CONFERENCE
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08-06-2024
15:30 - 16:30
Beyond Content: Inside the Strategy of Branded Podcasts
House of Brands Audiovisual Mídia e Entretenimento Storytelling
In this panel, the objective is to show how big brands, and their partners, are developing strategies using the podcast as a platform to connect in a relevant way with their audience.
Speakers
Márcio Brant | Moderador
Music Producer CEO & Founder Wepod
Walter Romano | Palestrante
Walter Romano works as a brand publishing manager at MRV&CO, where he leads the team that develops the brand's editorial platforms and strategic management of social media. With a degree in advertising and a master's in Administration, for over 20 years, he has been contributing to leading brands in their segments, helping them develop relevant narratives in digital media.
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