Adriana Pascale | Palestrante

Parrot Analytics

Currently, I am part of the Parrot Analytics team, a content analysis and research company, where I lead consulting strategies and applied solutions for LATAM clients. Previously, I managed programming strategy for the National Geographic Kids channel in Brazil, where I identified opportunities for content acquisition and licensing. My experience also includes serving as Director of Insights at Viacom Network Brazil, where I conducted significant research studies. Throughout my professional career, I have also had the opportunity to work in major advertising agencies such as Young & Rubicam, McCann Erickson, and J. Walter Thompson.

Daniela Vieira | Palestrante

Founder of DFV Content Intelligence and Strategy, brings a wealth of experience as a seasoned executive with 25 years in major media companies like Netflix, Turner Broadcasting, and Discovery Networks. Specializing in the creative, business, and commercial structuring of narratives and IPs, Daniela has successfully blended her expertise to navigate the media landscape both in the Americas and overseas. With a knack for strategic storytelling, she has contributed significantly to the industry's evolution. At DFV, she continues to innovate at the crossroads of creativity and business strategy, setting new standards for success in content development and strategy.

Fabio Cesnik | Moderador

Partner at CQS/FV Law FIrm and holds a BA in Law and Legal Sciences from the São Paulo University – USP. Vice-president of Institutional Relations in Brazil California Chamber of Commerce (BCCC). Specialist in culture, media and entertainment. For nine years in a row Ranked in Chambers and Partners as specialist lawyer in media and entertainment. He is the author of the books “Globalização da Cultura” , “Guia do Incentivo à Cultura” and “Projetos Culturais: Elaboração, Administração, Aspectos Legais e Busca de Patrocínio”. Lawyer licensed in Brazil and Portugal. Member of the California BAR as Foreign Legal Consultant.

Luca Paiva Mello | Palestrante

Two-time Emmy® International nominee, Luca is the founder of Scriptonita Films. Creator and showrunner, was responsible for successes like "O Negócio (HBO)", "Bugados (Gloob)", "Mothern" (GNT), "Julie e os Fantasmas" (Nickelodeon/Band), among others. As a showrunner, Luca has developed and produced more than 500 episodes of fiction series. He is the creator of the first Brazilian kid's sitcom, "Bugados" - the largest audience of a fiction series in 2020. He also wrote the feature films "Gatilhos" (Black Filmes/Paris Filmes), "Memórias do Cárcere" (Leopardo Filmes/Portugal/pre-production), "A Pedra do Sino" (Persona/O2 Play/post-prod.) and "Wiki Love" (Maria & Mayer Produções/Portugal/financing).