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In this masterclass, delve into the disruptive technologies shaping the future of marketing and discover how companies can collaborate with startups to create innovative solutions. From digital marketing strategies to customer experiences, we explore how open innovation, with a user-centric focus, can drive business success in an ever-evolving world.
Speakers
Guilherme Massa | Palestrante
Guilherme Massa Co-founder and CMO of Liga Ventures • 12+ years of experience in innovation, startups and corporate ventures • Specialist in innovation strategy and management, design thinking, Agile, Lean Startup, UX • Responsible for accelerating +600 startups, facilitating projects with +1k executives from 280+ large companies such as BNDES, Porto Seguro, Mondelez, Carrefour, Mercedes-Benz, Embraer, Sodexo and Sem Parar