CONFERENCE

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04-06-2024

15:30 - 16:30

Exploration of new technologies and a multi-channel strategy

Summit Meta Loves Music Música Futuro Tecnologia Publicidade e Marketing Inovação

How do you stay at the forefront of digital communications by adapting to new channels as they emerge? This panel will take a strategic look at multichannel communications and how the latest innovations can be integrated into a comprehensive communications strategy. Each channel can be used in a specific way to achieve different goals, increasing the impact and innovation of artists' and content creators' promotional strategies. We will also look to the future and explore how emerging technologies will impact communication strategies.

Speakers

Foto do palestrante Nathalia Cabral

Nath Cabral | Keynote

Meta

With 12 years of experience working in Tech in some of the main big tech companies, Nathália Cabral has dedicated the last 10 years to the digital content segment, managing the strategy of some of the biggest content creators and public figures in Brazil on YouTube, Facebook, and Instagram. Currently pursuing a Master's degree in Communication at UFRJ, she holds a postgraduate degree in Marketing and Business from ESPM, with international experience in marketing from the London School of Arts and Columbia University. She also holds a Bachelor's degree in Tourism from UNIRIO. Nathália is also an active advocate for DEI in Tech, leading affinity groups focused on racial issues for 7 years.

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