CONFERENCE

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05-06-2024

12:15 - 13:00

Brazil-Europe Connection: Fostering Sustainable Creativity with the CREATHRIV-EU case study

Experience Talks - Creator Square Inovação Sustentabilidade Tecnologia

In this masterclass, Giovanni Scaramuzzo and Nektaria Berikou, leaders of the CREATHRIV-EU project, will share strategies that have been driving sustainable growth for European creative enterprises. You will learn how to develop resilience, transition to greener and more digital practices, and tackle challenges in non-EU markets. It's a valuable opportunity for Brazilian entrepreneurs who aim to accelerate their growth and make their businesses more resilient and sustainable. The CREATHRIV-EU project is a dedicated initiative to promote innovation and sustainable development in Europe's creative sector. Its holistic approach aims to strengthen the competitiveness and resilience of creative companies by providing practical support, guidance, and resources to address current and future challenges. By participating in this masterclass, you will gain access to valuable insights and experiences shared directly by the leaders of this innovative project.

Speakers

Nektaria Berikou | Palestrante

Foto do palestrante Giovanni Scaramuzzo

Giovanni Scaramuzzo | Palestrante

Graduate degree in Political Sciences and International Relations and Master’s degree in Business Administration and European Studies. I am a fundraising professional with a wealth of international experience. I'm passionate about innovation and technology and committed to use the latter for the sustainable growth of our societies. At the moment, I'm coordinating CREATHRIV-EU, a project supported by the European Union Single Market Programme, to support the resilience and twin transition (digital and green) of the companies in the European CCIs ecosystem. I love travelling and discovering new cultures and gastronomies. Italian mothertongue, fluent in English and Spanish.

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