Urban Redesign: Regeneration and Humanization through Architecture, Gastronomy and Art

Arts&Crafts Inovação Sustentabilidade Negócios Consumo Arte e Cultura Arquitetura e Urbanismo Criatividade

In a world where everything seems discardable, the importance of preservation and regeneration with deep respect for the memory of the places is essential. From the revolutionary Cidade Matarazzo project to the delicacy and complexity of the restoration of the Museu Histórico Nacional, this panel proposes a deep investigation into innovative projects that allow us to recreate futures while respecting the past and adding new components through a sensitive and creative look at existing buildings. How can the past inspire our visions of the future in urban regeneration? How are these projects able to bring tradition and innovation together in harmony and offer unique experiences of connection? How do they promote social interaction and environmental sustainability in urban centers? What role does gastronomy play in creating community spaces and promoting urban agriculture, valuing local ingredients, traditional recipes, and sustainable food practices?

Speakers

Cesar Antonelli | Palestrante

Cesar Antonelli is CEO at Mfoods, the Food and Beverage company at Cidade Matarazzo. The professional has more than 30 years of experience, in the last years leading companies at Food service business (Yum Brands, Ragazzo) eand also executive positions in consumer Goods and technology companies (BDF Nivea, Lucent/Alcatel, IBM). Directly reponsible for improving operational and financial indicators in business where has worked, has achieved great results in ESG processes and leading multidisciplinary Teams. He cumulates experience in Administrative and Fiscal Councils in companies in different industries (Mundo Verde, Hospital Alemão Oswaldo Cruz).

Fabiana Araújo | Palestrante

Fabiana Araújo obtained a Master Degree in Urban Design from Harvard University Graduate School of Design (2013) and a Bachelor Degree in Architecture and Urbanism from the Federal University of Rio de Janeiro (2010). She is a founding-partner of Atelier de Arquitetura e Desenho Urbano, was a partner at Fábrica Arquitetura (2013-2017) and collaborated at the Atelier Christian de Portzampart, in Paris, France. She won the design bid for the Architetcure and Restauration Project for the Paço de São Cristóvão, head of the National Museum / UFRJ (2021) and the design competition for the Center for the Preservation of Cultural Assets of the Casa de Rui Barbosa Foundation (2013).

Stephanie Ribeiro @ste_rib | Entrevistadora

Stephanie Ribeiro is an architect, writer, speaker, and feminist who believes in the power of art, design, and culture and in the social responsibility of architects for a more just and egalitarian society. At 2015, she was awarded the Theodosina Ribeiro Medal by the Legislative Assembly of São Paulo. She was one of the authors of the book "Feminist Explosion: Art, Culture, Politics, and University" by Heloísa Buarque de Hollanda, which won the Rio Prize. At 2018, she was one of the Brazilians awarded the Most Influential People of African Descent (MIPAD) prize. At 2020, she became the presenter of Decora on GNT and was also one of the Brazilian personalities on the Forbes Under 30 list that year.