Viviane Groisman

Marketing Director, Grupo Bandeirantes de Comunicação

BAND

07/06/2024

07/06/2024

Inovação

House of Brands

Journalist by training with an MBA in Business Management from Ibmec and specialization in Digital Strategy from Partners Academy. Passionate about brand strategy, creativity and innovation, with more than 20 years of experience in large communication vehicles such as Grupo O DIA; Globo Organizations, MPB FM radio and Grupo Bandeirantes.. Executive, leader of the Group's national Marketing with a 360 perspective on all communication pillars from TV, radio, digital, House and licensing of the entire brand portfolio.