Iuri Maia , Mercado Livre
Head of Branding, Mercado Livre
04/06/2024
Mídia e Entretenimento
Summit COB Sports Innovation 3
Iuri Maia has almost 20 years of experience in communication strategy. He worked at Reckitt Benckiser and held strategic positions in advertising agencies, such as Publicis, Y&R and Neogama/BBH. He joined Mercado Livre in 2019, working in the Marketing area for Mercado Livre and Mercado Pago for Brazil market. At the end of 2020, the executive began leading the regional Branding front at Mercado Pago and, from January of this year, assumed the position of Head of Branding at Mercado Livre. In 2020, he led the "Feed Parade" campaign that led Mercado Livre to win the first Grand Prix and Gold in Cannes. Iuri has a degree in Social Communication from UNICAP and specialized in Leadership.
Rio2C®, Rio Creative Conference®, PitchingShow®, BrainSpace®, Festivalia®, are registered trademarks. All rights reserved and held by Rio Creative Conferences Ltda., CNPJ: 26.079.220/0001-46. Any unauthorized use of these names or their variations is a violation of international trademark registration law.
OFFICIAL TECHNOLOGY PARTNER
