SVP OF AD SALES MULTIPLATFORM LATIN AMERICA & COUNTRY MANAGER OF PARAMOUNT BRAZIL
Fabricio Proti is SVP of Ad Sales Multiplatform Latin America & Country Manager of Paramount Brazil. In this role, he is responsible for the pan-regional ad sales and commercial activities, including Pay TV, Events, Pluto TV, as well as the rest of the ad sales ecosystem, in addition to overseeing operations. Before joining Paramount, he worked at Teads as MD in Brazil, where he grew platform partnerships w/ publishers, effectively doubling the reach of ad inventory. In addition, he brings over 20 years of advertising sales experience in television and digital media. He has held leadership positions at Instagram, Facebook, and Globosat, where he implemented growth strategies w/ proven success.