Edu Lorenzi
CEO, Publicis Brasil
05/06/2024
Futuro
House of Brands
Graduated in Advertising and Public Relations from ESPM, with a postgraduate degree in administration from FGV and an MBA from the Berlin School, he has over 25 years of experience. The executive joined Publicis in 2015 as VP of Planning. Since 2019, he has been leading the agency as CEO. He was once elected Planner of the Year by APP, and was also a nominee for the same title in Caboré. He has served as a judge in major strategy awards, as well as the president of the Planning Group from 2011 to 2013 and a member of the institution's board from 2013 to 2017. Currently, he is a member of the Client Council of Meta in Brazil, and also the Council of the Diversity Observatory in Advertising.
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