Beatrice Jordão

Director of Communications & Branding

07/06/2024

07/06/2024

Educação e Trabalho

Future.U

As a Director of Marketing at Heineken, I lead the communication strategy for the Heineken brand in Brazil, with over 14 years of experience in marketing. I have an MBA focused in International Business from EAE Business School Barcelona and Marketing from IBMEC Brasil. I am passionate about finding true connections and telling great stories that bridge the gap between innovation and inclusion. I bring positive brand experiences to the everyday life of consumers and customers, through projects such as Green Your City, Global and Local Campaigns, UEFA Champions League, Rock in Rio, The Town, Sustainability and Culture.